Broker Marketing Series: 3D Virtual Tours vs Open Houses
Traditional open houses can be a hassle for buyers and agents. If they’re crowded, it’s hard for the agent and buyers to connect. That leads to time-consuming follow-up. If they’re poorly attended, the open house is a waste of your time and budget. Luckily, you don’t need to rely solely on traditional open houses to be successful and complete a sale. By combining virtual tours with the basic components of an open house, you can give buyers the flexibility they need with the immersive experience of visiting a home in person.
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Broker Marketing Series: 5 Tips to Market Your Brokerage to Home Sellers
As a brokerage, you build your brand to attract top talent and build a rapport with home sellers. Luckily, many real estate broker marketing tactics that assist you in attracting top talent also assist in attracting home sellers that your top agents are looking for. You can attract home sellers by understanding what they need, making simple adjustments to your marketing strategies, and showcasing what makes your brokerage standout.
Read MoreComing Soon -- Changes to make it easier to manage a Space
Things are about to look very different inside of Matterport Cloud. Over the next couple of months, Matterport will be launching several major updates to Matterport Cloud Accounts. With these updates, we are focusing on improving user workflows, streamlining the user experience, and better organizing Matterport Cloud Accounts. Learn more about our upcoming changes by reading our blog.
Read MoreTour deadmau5’s Toronto penthou5e in 3D
Increasingly, we’re seeing Matterport 3D Showcases pop up on high-profile properties that come on the market. One of our favorites is the recently vacated former residence of house music performer Joel Zimmerman (aka deadmau5). ...
Read MoreIn a Rising Tide of Virtual Reality, Find the Right Platform for your Business
Anyone who’s been on the Q1 trade show circuit knows one thing: the time for virtual reality is now. CES, Mobile World Congress, and the Game Developer Conference were all dominated by major manufacturers and scrappy upstarts introducing virtual reality headsets at all price points, all the way down to Google’s DIY Cardboard Kit. This means that, like it or not, marketers across a variety of industries who want to stay ahead of the curve need to put virtual reality to work for them. ...
Read MoreReal Estate Warms up to 3D at Inman Real Estate Connect NYC
At one time, high-end professional photography and video tours were enough to make online listings pop. These days, they are merely the price of entry. At Inman Real Estate Connect NYC, the floor was filled with agents and brokers hunting for the next big thing to give them an edge. We’re in the middle of a real estate technology boom. Tech-savvy brokers and agents are seeking out new ways to differentiate their businesses and stand out from the competition. ...
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