HARRODS SHOWCASES NEW HOME AND FURNITURE DEPARTMENT WITH MATTERPORT

Finding the Right 3D Partner

Founded in 1849 and located in London, Harrods is one of the world’s largest and most iconic department stores, renowned for its unparalleled range of products. The store is home to more than 5,000 brands, selling designer fashion and accessories, luxury beauty, fine jewelry and watches, food, furniture, and more.

In addition to exclusive brands and a wide array of departments, Harrods offers customers access to a variety of services ranging from bespoke hampers and personalization to tailored travel and interior design.

Perusing a Luxury, Digital Showroom

Harrods’ goal was to welcome customers to the furniture department and offer an enjoyable discovery experience where they could find the perfect piece for their home.

“Whilst travel may still be impossible for some of our customers, we wanted to find a creative solution for them to visit the department from the comfort of their home, no matter where in the world that may be,” says Annalise Fard, Director of Interiors, Beauty, Fine Watches and Jewellery. “We also thought Matterport would be a great tool for customers who would rather shop from home through our personal shopping services or for those customers that would like to peruse the showroom ahead of visiting Harrods to help them better plan their visit.”

For Harrods, Matterport offered the solution needed to create a more immersive virtual experience than traditional online shopping. 

“In May 2021, we are excited to share the Matterport virtual showroom with customers through personal shopping consultations to help them find the perfect items for their home,” says Fard.  “We see Matterport as a tool to continuing to provide unparalleled services to our customers offering a digital, human, and connected shopping experience.”

ABOUT HARRODS

Founded in 1849 and located in London, Harrods is one of the world’s largest and most iconic department stores, renowned for its unparalleled range of products. Harrods is home to more than 5,000 brands selling designer fashion and accessories, luxury beauty, fine jewelry and watches, food, furniture, and much more. In addition to exclusive brands and a myriad of departments, Harrods 

offers customers access to a variety of exceptional services ranging from bespoke hampers and personalization to tailored travel and interior design.

www.harrods.com 

HEADQUARTERSLondon, England

INDUSTRY Retail

PRODUCTS Matterport Capture Services