SIMApro Real Estate Event - Matterport's Eye View

Last week we attended the 4th edition of the annual SIMApro Real Estate event in Madrid, Spain. During three days over 2,500 delegates attended and 100+ thought leading speakers joined discussion sessions, including our own Pedro Arasa, Southern Europe Manager, Esteban Londono, Sales Manager, Southern Europe and Richard Hills, EMEA Digital Marketing Manager. 

The show was a fantastic mix of professional real estate delegates, mainly from the Spanish market but with a good proportion of international representation. Hot topics from the show included innovation, distribution and technology with fascinating discussions covering investment, brexit and international opportunities. 

One of the panel discussions, PropTech 2020: New Trends and Challenges, included Matterport's Pedro Arasa. The discussion focused on new technologies like blockchain, Big Data and 3D scanning and saw the panel share some fascinating insights into what's important to keep in mind with rapidly evolving technologies. Pedro was joined by Rosario De Castro, Advisor in Digital Strategy & Innovation and Lecturer at IE University and Alvaro Cordoba, Chief Strategy Office and Co-founder at BADI. 

In-between the excellent panel discussions, delegates had the chance to walk around the exhibition hall and meet with leading real estate suppliers. Matterport had a stand at the show allowing us to catch up with current clients as well as meet new real estate professionals with matching business interests. Badi, who joined us on the PropTech 2020 panel also exhibited at the show so it was great to spend some time with their team and understand their business further. There are many similarities between Matterport and Badi, both rapidly growing businesses with a strong European footprint and focus on tech. Badi, originally set up and launched in Spain have spread operations to Paris, Rome, London and are rapidly expanding. 

Matterport's European head office is in London with native speaking teams serving the UK, Spanish, French, German, Italian and Polish markets. 

It was also fantastic to see one of our longest standing Spanish clients and an early pioneer of 3D modelling and virtual walkthrough software; Antonio Aviles, CEO of Mikeli. Antonio has been using Matterport professional 3D cameras since 2014 and insists our partnership and use of cutting edge real estate technology has helped his company lead the way in luxury real estate. Mikeli previously won the 'Best Real Estate of Spain' award at the Annual Awards El Suplemento so are being recognised for their forward thinking leadership in the market. 

If you haven't experienced a Matterport 3D model before, you can view a 3D scan we made at the SIMApro event last week, scanning the exhibition hall and through into the auditorium.

The event space at SIMApro is perfect for their style of show; the high tech main stage for panel discussions and a break out exhibition hall for networking with drinks and canapés. This gives the exhibitors the chance to meet with the delegates informally whilst having a smaller private space for 1-2-1 meetings and demos. It's a bit difficult to conduct a 3D scan whilst there are lots of moving people so we took the scan early one morning, if you spot yourself and want to be tagged, please let us know at: [email protected].  

To get a Matterport's eye view of SIMApro 2019, watch our highlights video with interviews with some of the clients and colleagues we met: 

We'd like to say a big thank you to Enrique Martin-Ambrosio, International Manager at SIMApro for all your support in the build up and during the show. We had a great time with lots of productive meetings and thought leading discussions and are looking forward to future SIMA events.