
What is a digital twin?
A digital twin is a digital copy of a real-world place or object. Artificial intelligence and machine learning technologies enable the creation of digital twins, which are dimensionally accurate 3D digital models that can be updated quickly to reflect changes with its physical counterpart.
The value of digital twins
A Matterport digital twin is the most accurate virtual 3D model of a real place - whether it be a room, an entire building, or an outdoor space. Digital twins enable industries like real estate, hospitality, construction, and insurance to simplify how they work and connect with customers and vendors.

The accuracy of Matterport digital twins makes our 3D models particularly handy for Building Information Modelling (BIM) in architecture, engineering, and construction.
Digital twins can store essential information about building plans, exact measurements, and the status of specific projects that enable stakeholders to collaborate from design plans through project completion.
Find out more about how Matterport integrates with Autodesk 360 BIM software

Insurance and restoration industries benefit from the ability of digital twins to capture and store visual data, as well as store notes relevant to the claim and policy.
Digital twins can be used as an accurate simulation of the physical space for collaboration and visualization of potential solutions.

Immersive virtual experiences created with Matterport offer realistic tours of sites for people considering a purchase or rental.
This easy first step simplifies the client engagement process for real estate sales, hotels, museums, and many other event venues.
A powerful suite of features.
Transform how you market and manage your properties with Matterport’s digital twin platform.
Improve viewer engagement by crafting a story about your space.




Dollhouse
Views
Google Street
View
Guided
Tours
Tags
Collaborate, plan and share more easily with your team, vendors or customers.



Measurement
Mode
Views
Notes
Select add-ons designed for for industry professionals.



Schematic
floor plans
BIM
E57
Access enterprise grade security and advanced admin features for teams of all sizes.



Enterprise
Security
Management &
Permissions
Private Model
Embed
See how our customers have used Matterport digital twins
How does Matterport create digital twins?
At the heart of Matterport’s digital twin software is Cortex AI. A deep learning neural network, Cortex AI creates 3D digital twins and automates many of the 3D customization steps.

When you make a scan with your camera or phone using Matterport’s Capture app, Cortex takes all the visual and spatial data you’ve captured and turns it into an amazing 3D model. It delivers a perfect digital twin of the physical space you scanned.
Cortex is a deep learning neural network trained on millions of scans of real-world spaces. This ensures that every Matterport 3D model is a consistently accurate, high-quality digital twin across a range of building configurations and environments.

Cortex automates many steps in the model creation process, including blurring faces as needed, choosing the best images from your scans, creating accurate measurements, and identifying different objects within your scans.
Once you’ve finished scanning, Cortex allows you to sit back and wait for your completed 3D model to render.